About / Product design

Yalcin Goker Tasezen

I am a Berlin-based Product and UX/UI Designer focused on complex B2B SaaS, enterprise tools and operational workflows. My work spans logistics, transportation, asset management, mobile products and responsive web experiences.

Designing across systems

From listening to an interface that can be built.

Rail TMS transport management interface showing schedule, wagon status, operational orders and a shipment map.Operational product context
01

Listen

Customer feedback, domain knowledge and product requirements.

02

Structure

Flows, states, roles and information that make the next decision clear.

03

Prototype

Wireframes, mockups, high-fidelity UI and reusable patterns.

04

Align

Review with product and development partners through handoff and feedback.

Experience domains

The product environments I know best.

Core capabilities

Structure first, interface detail second.

Operational UX

Structuring multi-role workflows, task states and connected actions for enterprise products.

Research and validation

Using research and usability evidence to define problems and evaluate design directions.

Interaction and UI design

Designing clear hierarchies and interaction patterns for dense web and mobile interfaces.

Information architecture

Organising complex content, workflows and navigation around the decisions users need to make.

Design systems

Creating reusable components, page patterns and visual rules that support consistency across products.

Cross-functional product delivery

Clarifying requirements and preparing flows, prototypes and specifications with product and development partners.

Experience

A practical product design background.

My recent product-design work has focused on rail freight and logistics software, including commercial and operational workflows, mobile task experiences, data validation, dashboards and reusable UI systems.

Earlier roles combined UX/UI design, enterprise asset-management interfaces, responsive websites and art direction. This background helps me connect information structure, interaction behaviour and visual consistency across product and communication surfaces.

Working principles

Useful structure over decorative complexity.

  • Make status, responsibility and next actions visible.
  • Preserve necessary operational detail without giving every data point equal weight.
  • Separate evidence from assumptions.
  • Design reusable patterns where workflows share structure.
  • Treat technical constraints as part of the design problem.
  • State limitations when production outcomes were not measured.

Selected proof

A few projects that show the range.

Next conversation

Working on a complex product?

I am open to conversations about product and UX/UI roles involving B2B SaaS, enterprise workflows or operational tools.